Creating B2B content for the food industry

You’ve tried freelance writers and agencies but they don’t have the insider knowledge to communicate with a technical food client.

Does your content resonate with food industry professionals? Your target client has a technical background and needs answers to questions your marketing team might not understand. Quality assurance, food scientists, R&D, regulatory, or purchasing all have specific requirements you must speak to with your content to get your foot in the door.

Do you need a copywriter who can help you reach those CPG clients with ninja storytelling skills peppered with relevant technical information?

I spent 15 years in Natural & Organic. The food industry has a unique vibe and language that changes when you need to talk B2B about your product or service. Leave the consumer content to your agency- that’s what they do best. But, when it comes to copy that speaks to food professionals you need someone who understands your clients’ pain points.

I specialize in B2B writing for the food industry. I bridge the gap between technical groups and marketing communications.

See my services

Client Testimonials

Don’t take my word for it – here’s what my clients are saying:

I really enjoyed working with Katie. She really did seek to understand my company and how to help me best position myself on my website. I appreciated that She was very thorough and efficient during meetings. I would recommend Katie to others. I am very pleased with her work, she did what she said she was going to do and kept her appointments.

Lindsay Wisener WiseBev

Katie Jones was instrumental in getting information on texture analysis and Brookfield’s CT3 instrument prepared for publication. We were pleased with the write up and attention to detail that she provided. Application information is the key to getting customers interested and she did that well for our baking industry customers.

Bob McGregore
AMETEK Brookfield

I’m so happy that I met this incredibly talented woman. She has created amazingly detailed spreadsheets for my company. She has helped us with product specification sheets, procedures in the kitchen, QA sign off sheets, ingredient acquisition, and much more. Any company or individual could benefit from Katie‘s expertise.

Sundara Clark Vixen Kitchen