Portfolio

Our Happy Clients

This is only a small sample of my B2B writing for the food industry. I contribute regularly to BAKERpedia, FoodLogiQ, Take Your Pulse, FoodGrads, and other food industry publications.

The best example of my work can be found at Food Heroes which acts as a living portfolio of my marketing and writing skills. 

Webcopy and email sequence   –The Healing Cuisine

Project: Create website copy that offers a cohesive message reflecting Chef Jo’s vibrant personality. Utilize a strong call to action to convert visitors to become clients.

B2B Regular Contributer  – USA Pulses Trade Publication

Project: Create content that speaks to members of the pulse industry. Feature article  Researchers of the Future pg 16-18

B2B Regular Contributer  – FoodLogiQ Food Safety, Traceability And Sustainability Blog

Project: Create content that speaks to food industry professional that offers clients software as a solution and a strong call to action to sign up for a free demo.

Technical Writing- How to validate your kill step.

AIB International created a new kill step calculator to assist commercial bakers with the new FSMA requirments for food safety.

Case Study – Organic yeast success.

Lesaffre is a world leader in yeast. They needed a  case study to promote a new organic yeast launch.

B2B Interview- Candy Bar Blog How Doc Ford’s Rum Bar and Grille Transformed From A Novel To A Successful Restaurant Chain

Project:  Discover interesting business stories in the food service industry and provide compelling stories of success.

Content Strategy and Creation Website Launch – Eat Bread 90 Blog, Fun Facts, and Bread Quiz

Project: Content strategy and creation to support launch of  web project and podcast.

Webcopy  – Wisebev Consulting  

Project: Create website copy that speaks to the ideal client looking to create a beverage for the consumer market. Highlight WiseBev’s expertise and services and provide a clear call to action for website visitors.

Business blogging – Best practices for a mock recall for your food business

Project: Create a longform article for food professionals that ourlines the benefits of mock recalls.